çµç¹ã®ç®æšéæåãé«ããã«ã¯ãã¡ã³ããŒäžäººã²ãšãã®ç®æšéæåãé«ãããšãšãã«ãè©äŸ¡å¶åºŠã人äºå¶åºŠãªã©ã®ä»çµã¿ã匷åããããšãæå¹ã§ããçµç¹ã®ç®æšéæåãé«ããã«ã¯ãã©ã®ãããªè©äŸ¡å¶åºŠãå°å ¥ããã°è¯ãã®ã§ããããã
èšäºã§ã¯ãç®æšéæã«ã€ãªããè©äŸ¡å¶åºŠã®ç¹åŸŽããå¶åºŠã®å¹æçãªéçšã«å¿ èŠãªç®æšèšå®ã®ãã€ã³ããç®æšéæãšäººäºè©äŸ¡å¶åºŠã®çµã¿åããäºäŸãã玹ä»ããŸãã
ïŒç®æ¬¡ïŒ
- ç®æšéæã«ã€ãªããè©äŸ¡å¶åºŠãšã¯ïŒ
- ç®æšéæã«ã€ãªããè©äŸ¡å¶åºŠã5ã€ã®ãã€ã³ã
- ç®æšèšå®ã®éèŠæ§
- ç®æšéæãä¿ã人äºè©äŸ¡å¶åºŠã®äºäŸãšéçšãã€ã³ã
- ãŸãšã
ç®æšéæã«ã€ãªããè©äŸ¡å¶åºŠãšã¯ïŒ
çµç¹ã«ãããç®æšéæåãé«ããã«ã¯ããç®æšéæãžã®ææ¬²ãé«ããè©äŸ¡å¶åºŠããéèŠã§ããç®æšéæããŠãããªããŠãåããããªè©äŸ¡ã«ãªã£ãããç®æšéæãšé¢ä¿ãªããšããã§è©äŸ¡ã決ãŸã£ããããããã§ã¯ãã¡ã³ããŒã®ç®æšéæææ¬²ã¯é«ãŸããŸããã
åœããåã®ããšã§ãããããã¡ããšããç®æšèšå®ãè¡ãªãããç®æšéæãããšãã¡ããšè©äŸ¡ããããç¶æ ããéææ§ã®ããä»çµã¿ãšããŠéçšããããšããç®æšéæã«ã€ãªãã人äºå¶åºŠã®ãã€ã³ãã§ããç®æšèšå®ãšéæã«çŽã¥ãã人äºå¶åºŠãéçšãããããšã§ãã¡ã³ããŒã®æèãç®æšéæã«åãã£ãŠããã®ã§ãã
ç®æšéæã«ã€ãªããè©äŸ¡å¶åºŠã5ã€ã®ãã€ã³ã
çµç¹ã®ç®æšéæã«ã€ãªããè©äŸ¡å¶åºŠãéçšããéã®ãã€ã³ãã¯ã以äžã®5ã€ã§ããé çªã«è§£èª¬ããŠãããŸãã
æç¢ºã«è©äŸ¡ã§ããç®æšèšå®ããããŠãã
è©äŸ¡å¶åºŠãéçšããããã§ã¯ããã€ã¯ç®æšèšå®ããšãŠãéèŠã§ãã
äŸãã°ããã客æ§ã«åãã§ãããããµãŒãã¹ãæäŸããããšãã£ãæŒ ç¶ãšããç®æšãèšå®ãããŠããŸãããã§ã¯ãã¡ã³ããŒã¯ãå ·äœçã«äœããã¹ãããã©ããŸã§é 匵ãã°ç®æšéæãšããŠè©äŸ¡ããŠãããããã®å€æãã§ããŸããã
ããããæŒ ç¶ãšããç®æšãèšå®ããå Žåãè©äŸ¡ããéã«ããã©ãããè©äŸ¡ãããã°è¯ããããããããæ£æçãªè©äŸ¡ã«ãªããã¡ã§ãã
ç®æšèšå®ã®é£æåºŠãè©äŸ¡åºæºã瀟å ã§çµ±äžãããŠãã
ç®æšéæã«ã€ãªããè©äŸ¡å¶åºŠãå°å ¥ããã«ã¯ãè©äŸ¡åºæºãç®æšèšå®ã®é£æåºŠã«ãéææ§ãå ¬å¹³æ§ãããããšã倧åã§ãã
äŸãã°ä»¥äžã®ããã«ãç®æšããã¡ãæ··ãã«èšå®ãããŠãããè©äŸ¡ãããŠãããããã°ãã¡ã³ããŒã®ç®æšéæææ¬²ã¯é«ãŸããŸããã
- ãçµç¹ãžã®è²¢ç®ã倧ããªç®æšããšãçµç¹ãžã®è²¢ç®ãå°ããªç®æšã
- ãé£æåºŠãé«ãç®æšã®éæçããšãé£æåºŠãäœãç®æšã®éæçã
ç®æšèšå®ã«åºã¥ãè©äŸ¡å¶åºŠã¯ãäžè¬çã«ç®æšã®éæçã§è©äŸ¡ãããããšã«ãªããŸããé£æåºŠãéãç®æšãæ··ãã£ãŠããç¶æ ã§ã¯ãé£æåºŠã®é«ãç®æšãèšå®ããã»ã©éæçã¯äœããªããæãããŸãããã®ãããªç¶æ ã§ã¯ãç®æšèšå®ã¯ã©ãã©ãç¡é£ã§å®å šãªãã®ã«ãªã£ãŠããŸãããšã§ãããã
ãããã£ãŠãçµç¹ã®ç®æšéæåãé«ããã«ã¯ãåè¿°ã®æç¢ºã«è©äŸ¡ã§ããç®æšèšå®ãšäœµããŠãç®æšèšå®ãè©äŸ¡ã«é¢ããè©äŸ¡è ã®éã§ãé£æåºŠãè©äŸ¡åºæºããã£ãããšçµ±äžããããšãéèŠã§ãã
ããžã·ã§ã³ã«å¿ããŠç®æšéæãŸã§ã®éçšãšçµæã®ãã©ã³ã¹ãèæ ®ãããŠãã
è©äŸ¡å¶åºŠã广çã«éçšããã«ã¯ãåããããžã§ã¯ããéšéã®ã¡ã³ããŒã§ãã£ãŠããããããã®ããžã·ã§ã³ã®åœ¹å²ãäºæ ãèæ ®ããŠè©äŸ¡ããããšã倧åã§ãã
äŸãã°ãçµæè²¬ä»»ãæ ãããžã·ã§ã³ã®å Žåãå€éšç°å¢ã®å€åãå éšèŠå ã¯èšãèš³ã«ã¯ãªããŸãããçµå¶å¹¹éšãéšéé·å±€ã§ããã°ãåºæ¬çã«ã¯ãçµæãã§è©äŸ¡ããããšãé©åã§ãããã
äžæ¹ã§ãå ¥ç€Ÿ1幎ç®ã2幎ç®ç€Ÿå¡ã§ããã°ã©ãã§ãããããäžåžãšåæããç®æšéæããã»ã¹ãååã«ãããã£ãŠããå Žåã¯ãçµæããšããªã£ãŠããªãå Žåã«ãäžå®ã®è©äŸ¡ãããããšãé©åã§ãããã
ç®æšãžã®éæåºŠãè©äŸ¡ããããã§ã¯ã幎次ãããžã·ã§ã³ã«å¿ããŠè¡å責任ãšçµæè²¬ä»»ã®ãã©ã³ã¹ã調æŽããªããè©äŸ¡ããããšãå¿ èŠã§ãã
é·æçãªèŠç¹ãšçæçãªèŠç¹ã§ã®è©äŸ¡è»žãèšããããŠãã
人äºè©äŸ¡å¶åºŠã¯äžè¬çã«ãè©äŸ¡æéå ã«äžããææãå®çžŸãè©äŸ¡ããŸããæéå ã®ææãå®çžŸãè©äŸ¡ããããšã¯æ£ããã®ã§ãããçæç®æšã ãã«è©äŸ¡ãåã£ãŠããŸããšãçæè©äŸ¡ã«çŽçµããªãäžé·æçãªä»äºãçãã«ãããã¡ã«ãªã£ãŠããŸããŸãã
è©äŸ¡é ç®ã«ã¯ã顧客æ§é ã®æ§ç¯ãååãµãŒãã¹ã®å質UPãçç£æ§åäžã«ã€ãªããæ¹åãã€ãããŒã·ã§ã³ãªã©ãäžé·æçãªææã«ã€ãªããç®æšããã£ãããšçã蟌ããšããã§ãããã
ææãå®çžŸãäžå¿ãšããè©äŸ¡å¶åºŠã®éçšãã€ã³ãã¯äžèšã§ã玹ä»ããŠããŸãã®ã§ã䜵ããŠã芧ãã ããã
ç®æšèšå®ãšçµæã«å¯Ÿãããã£ãŒãããã¯ãååã«ãªãããŠãã
è©äŸ¡å¶åºŠã广çã«éçšããããã«ã¯ãçµæã«å¯Ÿãããã£ãŒãããã¯ãååãªãããããšã倧åã§ãããã£ãŒãããã¯ã§ã¯ãçµæã«å¯Ÿããæ¯ãè¿ããšãã£ãŒãããã¯ã®ã³ãã¥ãã±ãŒã·ã§ã³ããã£ãããšå®æœããŠãããŸãããã
- èšå®ããç®æšãé©åã ã£ããïŒ
- ç®æšéæã®ããã»ã¹ã§ã©ããããŸããã£ããïŒ
- ããããäžåºŠåãçµããªãã©ã®ããã«å®æœãããïŒ
- åãçµã¿ã®ã©ããäžååã ã£ããïŒèœåäžè¶³ã ã£ããïŒ
- åãçµã¿ã®ã©ããè©äŸ¡ã«å€ãããïŒãªãè©äŸ¡ã«å€ãããïŒ
ãªã©
äžèšã®ãããªèšåã«é¢ããã³ãã¥ãã±ãŒã·ã§ã³ãååã«è¡ãªãããããšã§ãã¡ã³ããŒã¯èªåã®è©äŸ¡ãååãã«åãåããããã«ãªããŸãããŸãããã£ãŒãããã¯å å®¹ãæ¬¡ã®ç®æšèšå®ãè¡åèšç»ã«åæ ããããšã§ãå人ã®ç®æšéæåãé«ããããŸãã
ç®æšèšå®ã®éèŠæ§
ç®æšéæã«ã€ãªããè©äŸ¡å¶åºŠã广çã«éçšããããã«ã¯ãåè¿°ã®ãšãããç®æšèšå®ã®ããã»ã¹ãéåžžã«éèŠã§ããå ·äœçã«ã¯ã以äžã®ãã€ã³ããæèããŠéçšããŸãããã
ç®æãã¹ãç®æšïŒãŽãŒã«ïŒãšç®æšã«åããè¡åãæç¢ºã«ãªã
ãŸããæç¢ºã«è©äŸ¡ã§ããé©åãªç®æšèšå®ãåæãšãªããŸãã
æç¢ºã§é©åãªç®æšèšå®ãã§ãããšãæ±ããããå ·äœçãªãŽãŒã«ãšè¡åãæç¢ºã«ãªããŸããç®æšã®ãªãç¶æ ã§ã¯ãã¡ã³ããŒã¯èªåãäœãæ±ããããŠãããããããããäžåžããªãŒããŒã®æç€ºåŸ ã¡ã«ãªã£ãŠããŸããŸãã
ããããç®æšèšå®ãéããŠãç®æãã¹ããŽãŒã«ãšãŽãŒã«ã«åãããŸã§ã®è¡åãæç¢ºã«ãªããšãéæã«åããŠäž»äœçã«ä»äºã«åãçµããããã«ãªãã§ãããã
ã¢ãããŒã·ã§ã³ãçã¿åºãã
ç®æšèšå®ã¯é©åã«è¡ãªãããããšã§ãã¡ã³ããŒã®ã¢ãããŒã·ã§ã³ãçã¿åºãããšãã§ããŸããèšå®ãããç®æšã«å¯ŸããŠèªåãªãã®æå³ä»ããã§ãããšãç®æšãèªåäºã«ãªããå çºçåæ©ä»ãããããç¶æ ã«ãªããŸãã
ä»äºã«ãããç®æšã¯ãå€ãã®å Žåãçµç¹ãäžåžã«äžããããç®æšãã«ãªããã¡ã§ããäŸãã°ãå¶æ¥è·ã®ç®æšèšå®ã§ãããããªã第2ååæã§30ä»¶2,000äžåã®å泚ãããããšããç®æšãèããŠã¿ãŸãããã
éšéãããŒã ç®æšãåè§£ãããŠååäººã«æ¯ãåããããç¶æ ã§ã¯ãã2000äžã®å泚ãã¯ãäžããããä»äººäºã®ç®æšãã«ãªããã¡ã§ãã
ããããç®æšã«å¯ŸããŠé©åã«æå³ä»ãããããã30ä»¶2000äžãéæããŠãè©äŸ¡ãäžãããèªä¿¡ãã€ããå¶æ¥éšã§è¡šåœ°ãããã50äžåã®è³äžãããã£ãŠãå®¶æãšæ è¡ã«è¡ãâŠâŠããšãã£ãæå³ä»ããã§ãããšãç®æšãèªåäºã«ãªããã¢ãããŒã·ã§ã³ãé«ãŸããŸãã
éæãããšãã«åã³ã次ãžã®ææŠææ¬²ãçãŸãã
ç®æšãéæããããšã§ãéææã®åã³ã次ãžã®ææŠææ¬²ãèªå·±å¹åæãçãŸããŸãã
ç¹ã«æç¢ºãªç®æšãèšå®ããŠããŽãŒã«ãŸã§ã®è¡åèšç»ãç«ãŠãå£ãä¹ãè¶ããªããå®è¡ããŠéæããå Žåãè¡ãåœããã°ã£ããã§éæãããšãããããé¥ãã«å€§ããªåã³ãèªä¿¡ãåŸãããã§ãããã
ãŸããPDCAãåããªããç®æšéæããããšã§ãç®æšéæåã®é«ãŸããæããæ¬¡ã¯ããé£æåºŠã®é«ãç®æšã«ææŠããŠã¿ãããšæããããã«ããªããŸãã
æš©éå§è²ãé²ãããããªã
äžåžãšã¡ã³ããŒã§ãã£ãããšç®æšèšå®ããããšã¯ãæš©éå§è²ïŒãšã³ãã¯ãŒã¡ã³ãïŒã«ãã€ãªãããŸããç®æšã«å ããŠã絶察ã«å®ãã¹ãã«ãŒã«ã䜿ããè³æºã責任ã«å¯Ÿããå ±åãæäŸå¯èœãªãµããŒããå®è¡å 容ãžã®è©äŸ¡åºæºãªã©ã®ã¬ã€ãã©ã€ã³ãåæããããšã§ãäžåžã¯ã¡ã³ããŒã«å¹æçã«æš©éå§è²ã§ããããã«ãªããŸãã
人æè²æã«ãã€ãªããæš©éç§»è²ïŒãšã³ãã¯ãŒã¡ã³ãïŒã®å¹æããã€ã³ãã¯ä»¥äžã®èšäºã§ã玹ä»ããŠããŸãã®ã§ãèå³ãããã°ã芧ãã ããã
ç®æšãäžåžãšã¡ã³ããŒã®ã³ãã¥ãã±ãŒã·ã§ã³ããŒã«ãšãªã
äžèšã®ããã«é©åãªè©äŸ¡å¶åºŠããã£ããéçšããããšã¯ããç®æšããäžåžãšã¡ã³ããŒã®ã³ãã¥ãã±ãŒã·ã§ã³ããŒã«ãšããŠã人æè²æãè¡ãªãããšã«ã»ããªããŸãããç®æšèšå®ãç®æšéæããã»ã¹ã®èšå®ãPDCAããã£ãŒãããã¯ãªã©ãéããŠäººæè²æãçµç¹éçºãé²ããŠãããŸãããã
ç®æšéæãä¿ã人äºè©äŸ¡å¶åºŠã®äºäŸãšéçšãã€ã³ã
æ¬ç« ã§ã¯ãç®æšéæã«ã€ãªãã人äºè©äŸ¡å¶åºŠã®çéã§ãããç®æšç®¡çå¶åºŠïŒMBOïŒããšæè¿æ³šç®ããããOKRãããããŠãKPIãããžã¡ã³ããã®æŠèŠãšãã€ã³ããç°¡åã«ã玹ä»ããŸãã
MBOã®æŠèŠãšéçšãã€ã³ã
MBOã¯Management By Objectivesã®ç¥ã§ãããçŽèš³ãããšãç®æšã«ãã管çãã§ããæ¥æ¬ã®ããžãã¹ã·ãŒã³ã§MBOãšããã°ãäžè¬çã«ãç®æšç®¡çå¶åºŠãã®ããšãæããŸãã
MBOã®å°å ¥ã«ã¯ãåå人ã®è²¬ä»»ããŽãŒã«ãæç¢ºã«ãªãããããã¯äž»äœæ§ãã¢ãããŒã·ã§ã³ãåŒãåºããããããã¡ãªããããããŸãã
ãŸããæå±ããäŒæ¥ãçµç¹ãéšéã®ããžã§ã³ããŽãŒã«ããåå人ã®ç®æšãšè¡åãŸã§ãäžè²«ãããããšã§ãçµç¹å šäœã®ç®æšéæåãäžãããšãã广ããããŸãã
MBOãéçšããŠé«ã广ãäžããã«ã¯ããSMARTã®ååãã«åºã¥ããé©åãªç®æšèšå®ããã€ã³ãã§ãã
ïŒSMARTã®æ³åïŒ
- Specific ïŒå ·äœçã§ããïŒèª°ãèªãã§ãçè§£ã§ããæç¢ºãªè¡šçŸïŒ
- Measurable ïŒèšæž¬ã§ããïŒç®æšã®éææç¡ã鲿ã第äžè ã«ãè©äŸ¡å¯èœïŒ
- Achievable ïŒéæã§ããïŒçŸå®çã«ææŠã§ããé©åãªç®æšæ°ŽæºïŒ
- Relevant ïŒäžäœç®æšãšé¢é£æ§ãããïŒäŒæ¥ãçµç¹ã®ç®æšéæãããžã§ã³ãç®çã®å®çŸã«è²¢ç®ããïŒ
- Time-bound ïŒæéãå®ããããŠããïŒãã€ãŸã§ã«éæããããšããæ¥æã決ãŸã£ãŠããïŒ
OKRã®æŠèŠãšéçšãã€ã³ã
OKRã¯ãObjectives and Key Resultsã®ç¥ã§ãããçŽèš³ãããšãç®æšãšäž»èŠãªçµæããšããæå³ã§ããOKRã¯ãã¢ã¡ãªã«ã®ã€ã³ãã«ç€Ÿã§éçºãããŠãããGoogleãFacebookãåãå ¥ããããšãããã£ãã«ãæ¥æ¬ã§ããã³ãã£ãŒãã¹ã¿ãŒãã¢ããäŒæ¥ãäžå¿ã«å°å ¥ãããŠããŸãã
OKRã¯ç®æšã«ãããããžã¡ã³ããšããç¹ã¯ãMBOãšåãã§ãããå人è©äŸ¡ããããçµç¹ã®å€§ããªç®æšãããžã§ã³ã«åããŠã¡ã³ããŒã®æèãããããŠãè¡åãå éãããããã®ã§ããããšãç¹åŸŽã§ãã
äžè¬çã«OKRã®ç®æšã¯ãè©äŸ¡å¶åºŠãšã¯é£æºãããŸãããã ããããã売äžãå©çã ãã§ãªããããžã§ã³å®çŸã«ã€ãªãããããªã¯ã¯ã¯ã¯ããç®æšãèšå®ããããšãå€ããªããŸãããŸããéæå¯èœæ§ã50ïœ60ïŒ ã»ã©ã®éå¿çç®æšãèšå®ããããšããã€ã³ãã§ãã
KPIãããžã¡ã³ããšã¯ïŒçµæã«ã€ãªããKPIã®èšå®æé ãšéçšã®ãã€ã³ã
KPIã¯Key Performance Indicatorã®ç¥ã§ãæ¥æ¬èªã§ã¯éèŠæ¥çžŸææšãšèš³ãããŸãã
ãçµæïŒæ¥çžŸïŒããã®ãã®ãã§ã¯ãªããçµæïŒæ¥çžŸïŒãåºãããã®ææšãã§ãããKPIããããžã¡ã³ãããããšã§ãå®å®ããŠç®æšéæãããŠããææ³ãKPIãããžã¡ã³ãã§ãã
KPIãããžã¡ã³ãã®åºæ¬ã¯ãçµç¹ã®æçµçãªææç®æšïŒKGIïŒããéç®ããŠKPIç®æšãèšå®ããŠãPDCAãåããªããKPIãéæãããŠãã圢ã«ãªããŸãã
ïŒKPIãããžã¡ã³ãã«é¢é£ããçšèªïŒ
- KGIïŒéèŠç®æšéæææšïŒ
â¶çµç¹ã®æçµãŽãŒã«ã«ãªãç®æšïŒå£²äžé¡ã»å©çé¡ã»æé·çãªã©ïŒ
- KSFïŒäž»èŠæåèŠå ïŒ
â¶ç®æšéæã«å¿ èŠãªèŠçŽ ïŒã客æ§ã®èªç¥åºŠãæåŸ æãå·®å¥åããããµãŒãã¹ãææäŒå¡ã®ãªããŒãçããªã©ïŒ
- KPIïŒææïŒæ¥çžŸã®ã«ã®ãšãªãææšïŒ
â¶ãªããŒãçãåãåããä»¶æ°ãçžè«ããã®åè«åçãæ°èŠåè«æ°ãªã©
- KAIïŒéèŠæŽ»åè©äŸ¡ææšïŒ
â¶KPIéæã«åããŠèªåãã¡ãã³ã³ãããŒã«ã§ãããã®ïŒæ°èŠé¡§å®¢ãžã®ãã¬ã¢ãä»¶æ°ãè³æè«æ±ãžã®å¯Ÿå¿é床ã顧客ãžã®ã¢ã³ã±ãŒãä»¶æ°ããªã©ïŒ
KPIãããžã¡ã³ãã广çã«ããããã«ã¯ã以äžã®ãããªãã€ã³ããæŒãããããšã倧åã«ãªããŸãã
- KPIã¯å€ããŠã3ã€çšåºŠã«çµã蟌ã
- èšå®ããKPIã¯ãªã¢ã«ã¿ã€ã ã§ææ¡å¯èœãªãã®ãéžã¶
- ææšã¯ãæ¥æ¬¡ã鱿¬¡ãææ¬¡ãšãã£ãè€æ°ã®æé軞ã§ç¢ºèªãã
- éã ãã§ãªãã質ã®ãããžã¡ã³ãã宿œãã
ãŸãšã
çµç¹ãšããŠç®æšéæåãé«ããããã«ã¯ãã¡ã³ããŒåã ã®ç®æšéæåãé«ããã ãã§ãªããè©äŸ¡å¶åºŠãé©åã«éçšããªããç®æšéæææ¬²ãé«ããããšãéèŠã§ãã
ç®æšéæææ¬²ãé«ãã广çãªè©äŸ¡å¶åºŠã®éçšã¯ã以äžã®5ã€ããã€ã³ãã§ãã
- æç¢ºã«è©äŸ¡ã§ããç®æšèšå®ããããŠãã
- ç®æšèšå®ã®é£æåºŠãè©äŸ¡åºæºã瀟å ã§çµ±äžãããŠãã
- ããžã·ã§ã³ã«å¿ããŠç®æšéæãŸã§ã®éçšãšçµæã®ãã©ã³ã¹ãèæ ®ãããŠãã
- é·æçãªèŠç¹ãšçæçãªèŠç¹ã§ã®è©äŸ¡è»žãèšããããŠãã
- ç®æšèšå®ãšçµæã«å¯Ÿãããã£ãŒãããã¯ãååã«ãªãããŠãã
ç®æšéæã«ã€ãªãã广çãªè©äŸ¡å¶åºŠãéçšããããã§ã¯ãããããã®ç®æšèšå®ãéåžžã«éèŠã§ãã
HRãã¯ã¿ãŒãéå¶ããç ä¿®äŒç€Ÿãžã§ã€ãã¯ã§ã¯ãç®æšéæåãé«ãããåç°ã¡ãœãããç ä¿®ãäŒæ¥åãã«æäŸããŠããŸããè©äŸ¡å¶åºŠãšäœµããŠãã¡ã³ããŒã®ç®æšéæææ¬²ãéæåãé«ãããçµå¶è ã人äºã®æ¹ã¯ããã²ä»¥äžãããåç°ã¡ãœãããç ä¿®ã®è³æãããŠã³ããŒãããŠãã ããã